Buying Happiness

Editora: UBC Press Data de lançamento: 2018-06-01

Descrição

The idea of Canada as a consumer society was largely absent before 1890 but familiar by the mid-1960s. This change required more than rising incomes and greater impulses to buy; it involved the creation of new concepts. Buying Happiness explores the ways that key public thinkers represented, conceptualized, and institutionalized new ideas about consumption. Liverant's fresh approach connects the emergence and diffusion of these ideas with changes in political processes and social policy. As the figure of "e;the consumer"e; moved from the margins to the centre of social, cultural, and political analysis, the values and concepts associated with consumerism were woven into the Canadian social imagination.

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Informação Adicional

Gênero: History of the Americas

Coleção: UBC Press

Typo: Adobe PDF

ISBN: 9780774835152

Informação Adicional

Gênero: History of the Americas

Coleção: UBC Press

Typo: Adobe PDF

ISBN: 9780774835152

Conteúdo alternativo sugerido: Liverant
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